1.19.2010  |  Reviewing Your Sales Process to Boost Revenue — The economic conditions of 2009 were brutal and most companies experienced a loss to their top line revenue. With this in mind, it may be a good time to review your companies lead and sales generation process.

1.13.2010  |  Marketing Tar Pits — Have you been in business for more than ten years? If so, it may be time to re-evaluate your marketing strategies to ensure they haven’t become stagnant, or worse, obsolete. Even large corporations can fall silently into the tar pits and become extinct. Work Her Way Expert Debbie Brannigan isn't afraid to name names and provide real-world examples in this case study.

12.1.2009  |  Finding Qualified Buyers — Salesperson must use their sales skills, knowledge and expertise to “qualify” which type of buyer they are dealing with, which is accomplished through a series of questions. WHW Expert Lori Williams identifies two types of buyers - and builds a sales strategy for each.

11.17.2009  |  Why Source or Manufacture in China? — Doing business in China is tougher than you think. Not only is the culture vastly different, but China's experience in manufacturing is still developing. It will be a few years before the majority of manufacturers are up to world standards. As a result, the things Westerners must do to be successful are far different from dealing with American or European manufacturers. The best way to quickly come up to speed on these differences and how to handle them is to learn from the experience of others.

10.19.2009  |  The Single Greatest Market For Women in Business — What if you found out about a huge untapped market for your products and services . . . a market of at least $200 billion? A market eager to find reliable women-owned businesses to work with? A market that has regular needs? A market unlikely to disappear anytime soon? Wouldn’t that market be worth a look?